Baby Food FACTS (Food Advertising to Children and Teens Score): Nutrition and marketing of baby and toddler food and drinks

Baby Food FACTS examines the nutritional quality of food and drink products for babies and toddlers up to age 3. It also evaluates the advertising used to promote these products, and looks at how well they correspond to expert advice about feeding this age group.

Written by the UConn Rudd Center for Food Policy and Obesity, the report was compiled using a variety of data sources and methods. It focuses on data for marketing in 2015 and nutrition content and product packaging in April to June 2016. It also documents changes in advertising over the past five years where possible.

Support for this project was provided by a grant from the Robert Wood Johnson Foundation.